Official Softs

Shanghai Volkswagen insurance company use Microsoft software piracy, was sentenced yesterday to Microsoft compensate for 217. Ten thousand yuan. This case is the first case of Microsoft in China against large state-owned enterprise infringe upon their software copyright case, is also so far Microsoft in China the biggest amount of compensation for the case.

Comment on: “the boy”, Microsoft anti-piracy efforts started with the power to the enterprise level, many enterprises to China was a wake-up call.

On 24 August morning, in the Microsoft’s China headquarters is located in Beijing door, there appear company signs were hit of the scene. Once and Microsoft cooperation of fame ten eye the authentication company boss ZhouJingZhi, in order to is a contract dispute “get a view”, make Microsoft China headquarters. According to information, ten eye company will next week in respectively in China international economic and trade arbitration commission and the Beijing intermediate people’s court that it 100 million yuan and 60 million yuan of litigation.

Comment on: executives unrest affects not only the company internal operation, and external cooperation business, Microsoft China’s encounter alarmed.

In the 1990 s, IE should be the most large groups of users, the most widely used browser, and the record keeping ten years unchanged until later appeared Netscape, it is the earliest fight with IE browser. IE9 is the development of major works Microsoft recently, now it seems the praise highly of Microsoft’s latest browsers do release available.

Below I came to IE9, for example, throughout the IE9 browser technology.

1. IE9 follow meet the future development trend of standard

If you ask web developers: “why not use meta CSS3 or web site?” Most of them can answer: “because many browser does not support.”

IE has more than 50% of the market (statistical time: in April 2010 source: wikipedia)

Despite the current CSS3 and meta still far less than the most ideal effect of the W3C, but IE developers but have not let us down, this upgrade is support the meta CSS3 and, even more than some media, developers expected (the thought that in 2022, IE will launch support.) So the IE9 release, for network developers is a good news.

Interactive browser test results (source IE9 test center)

For example, IE9 supports CSS3 media demand module, and its function is to show different user requirements for web developers of development the web page rendering technique, desktop client, laptop, mobile equipment.

IE9 showed CSS3 media demand rendering page (computer, laptop, respectively for mobile devices to display)

Key to emphasize that despite the current IE9 official version has been published, use IE older versions (don’t support and meta CSS3) the number of users is considerable. But we can confirm, CSS3 and support the meta IE9 will let IT managers and technical director raised with the power of the update system (IE9 only support Vista and Windows 7).

2. Expressive conspicuous

IE version with other browsers before performance compared to some dark. Responsible for developing the IE workers also realize this, so this time the IE9 d-will is also hope to be the person finds everything new feeling.

IE9 used the Sunspider (a popular JS script expressive benchmark tools), for its graces many. JS script adopt different standard function ascension browser speed. The emphasis of the software IE9 expressive, if speed improvement to continue to ascend, then advanced users and technical staff will pay more attention to the IE9.

3. For early users with convenient

In order to let the public to experience IE9, developers, established the IE9 platform test page.

The test page based on Microsoft’s website, IE users test for early IE9 preview version, and IE9 developers, on top of the meta CSS3 and share the test data.

Developers also provide can be installed IE9 platform, let users to experience and the preview IE9 interface and function.

Also, developers and receive the user feedback system, let users to more easily provide views, platoon wrong reports.

4. Encourage outside developers to contribute force

Any software, can collect feedback from developers get improvement. Such as Linux, Wordpress and Drupal, they are popular, mainly because tens of thousands of open source the author’s contribute ideas, to product development into popular applications.

IE9 adopting similar technique, provide developers tools for programmers, to make them wrong to retrieve or test.

Although Microsoft programs don’t open source, but at least they providing a close to the way to find the mistakes and debugging rendering.

In a way, this method is very effective for public relations. If you and developers get along pretty well, then you can blend in to his boss, customers, friends and social circle. What a huge crowd!!!!! So IE9 for developers have open than before a big step.

5. More responsible for more transparent

Microsoft has been to product development take the possession of attitude, so for the IE9 blog release on development news, everyone will think of surprise. Blog talk about progress and development of IE9 obstacles, and encourage tourists participate in them. All this can see, Microsoft is no longer to product development and severely further transparent.

For example, in the public speculation of the video coding meta elements, IE9 development team in the blog on official admits, continue to support the industry standard codes h. 264.

Why to say the special case? Because it shows Microsoft started to pay attention to the user, and not as it was that allow the user to guess and at its own conclusions. No matter whether you attention, at least we can get the product development of the response, isn’t it?

IE9 lets users know to Microsoft will also admitted mistakes, such as Google’s Gmail products in IE9 render error, and official recognition that a mistake, from the former Microsoft image is completely different.

In the display Gmail IE9 (source: IE official blog)

As a network development and design staff, I know that in the work to accept criticism is very difficult, but it is also important to work improvement, to this kind of criticism topic, can choose to have constructive feedback to help improve their work.

So, this is not a Microsoft’s innovation?

Very likely. Over the years, I have been submitted to the Microsoft browser improvements, but make me angry, they have been ignored. However, I have to admit, IE development team in the development of a lot of work in the next IE9, although at present the IE9 Chrome, firefox and than up is not too perfect, but I am writing purpose is, I am engaged in so many years of network development and design, the first time readily see Microsoft is gradually change, new applications and released in a much different.

 

Although there are still some defects in IE9, but for future network experience will be better, looking forward to more and more meta CSS3 and the factors appear, that can help people save many test network development time, also can let users get better sensory experiences.

Macromedia and Adobe’s “two feelings mutually yue” make Microsoft is very fast, and it may bring new surprise for design is Microsoft, I’m afraid the true sense of the crisis

Interview WangYuePeng = = SuiXiaoLin articles

Recently at the Macromedia Studio 8 Chinese market conference performance low-key, Beijing crowne plaza hotel in a small conference room only hold the few media. The launch of the Macromedia Studio 8 suite, as regularly updated products, and bound before sales strategy, increase many new function. Although Macromedia vice President Jim Guerard emphasize that this is the most important in the past two years the Macromedia product, but the “network three musketeers” of the latest release obviously lose past a stir effect. Because, in the Macromedia already have much more serious on something, the industry has been drawn to the eye the graphics software field on an unprecedented change, this is the upcoming two giants Adobe and Macromedia “giants wedding”.

“Marriage” meeting

In the conference follow the routine clearance, individual character lively Flash product manager Mike Downey in table to fold the strange shapes of paper airplane, its partners Dreamweaver product manager Jennifer Taylor also played a positive, optimistic, be full of spark. Founded in 1992, Macromedia, its “spiritual style” as it lively and creative employees, the Studio 8 Dreamweaver, Flash in the website, image design field already widely known, so far no one can and dash. Although Jim Guerard in response to a question about modest, will pay attention to the tendency of Microsoft rivals, such as FrontPage, but it is well known the product function and users and Dreamweaver are far apart. In fact, were it not for integration in the Office in FrontPage, I’m afraid to reduce the number of users, and more.

Make an enemy of countless software tycoon Microsoft at present the most attention “enemies” is probably one of the will “get married” Macromedia and Adobe.

“I was very reluctant to and Microsoft collision, they are a $40 billion software company, has the monopoly power, unfortunately, we have to compete with it. We can only focus on what we are good at,” Adobe CEO Bruce Chizen on Microsoft is not afraid to beware of, the latter after all is every field pioneer all dare not relax vigilance treat the plantation. Although Adobe excel in their areas of ability still can’t be beat, despite $1.7 billion in annual revenue is still the envy, though Microsoft does not currently have to bring the real crisis. But Adobe still vigilant because Microsoft XML Paper Specification (Metro) refers to the Adobe PDF already sword, Acrobat, Microsoft also plan to embedded in its Windows Vista operating system, conceal its obvious heart.

Macromedia although also always is Adobe competition, but not always several of competitive products, both business almost no overlap. Adobe focus to the plane, video, documentation, and Macromedia more in network, multimedia and network solutions. Dreamweaver and Macromedia Flash occupies the 80% of the annual income. Among them, the Flash has a monopoly on the desktop computing market. But if Microsoft determined to get in the game, the launch of AVAlon technology, will also want to threaten the Macromedia push RIA system. The plane figure image will establish software field. In fact September Microsoft’s PDC on congress, Microsoft shows, called “Expression” network development set, the formal Macromedia Studio to the challenge.

Adobe and Macromedia the two with an average annual growth rate of over 20% of the software company, is already a most state power, but the tiger in the taste of the side will not feel good.

“Unite against cao” is an inevitable trend, “shu wu” marriage in the April put on the agenda. Adobe will with the price of 3.4 billion dollar Macromedia acquisition, so as to form a new giant content creation tools. Then, the future of the plane image professional fields, Adobe will XiongBaTianXia. And in general field, Microsoft may borrow its operating system for free in the integrated image processing software a slice of this action. Of course, super technology complementary become the marital prerequisites, in addition, Macromeida a set of perfect network service solution, is a strong into mobile terminal market of Flash, also for Adobe subordinate meaning.

“In fact, we have now with mobile phone giant nokia and samsung phone design manufacturers and some of the major telecommunications operators launched cooperation, to speed up the popularization of mobile applications Flash comprehensive popularization.” Jim Guerard on Flash become mobile terminal mainstream player with confidence. According to introducing, Macromedia currently used to make video and animation Flash software has been installed in the 20 million mobile phone. At present, nokia and samsung have support Flash phone listed, such as nokia’s 40, 60, 80 series mobile phones; At the same time, samsung will Flash applied directly in samsung smart phone user interface, through the Flash friendly interface, realize the dial, functions such as links to the application.

In China, Macromedia also and ShanKe empire into strategic partner relationship, the two sides will specifically on the mobile communications market for cooperation, joint development wireless value-added business, jointly promote the Flash animation in the application of the wireless terminal.

So, analysts believe that Adobe takeover of the real motives is seen in the cell phone market prospect of Macromedia, the rich dowry for Adobe profits would very considerable. It is reported, the manufacturer will for each handset in the installation of the Macromedia Flash products to pay the cost of 50 cents, and global mobile phone sales this year is expected to more than 700 million in the half of mobile phones have enough memory to use Flash software. Despite the current Macromedia company $370 million annual income, only the equivalent of Adobe systems a quarter of the income, but analysts believe that five to six years later it in the combined company will substantially increase the income share.

So it seems, with a quarter of its value, Adobe price “married” xiuwaihuizhong Macromedia still seemed the accounts for a lot of cheap. After the success of the merger, documents and mobile phone market can easily help Adobe-Macromedia realize average growth rate of 30%, it is almost two companies core business growth rate of the two times.

“Marriage” prediction

Adobe systems and Macromedia two companies that jointly a few days ago, the two companies investors through the Adobe company “to the acquisition of all stock” way of Macromedia company merger plan, is expected to the “wedding” later this year. In the new “family”, Bruce Chizen will continue to serve as the chief executive of Adobe, Shantanu Narayen still served as President and managing director. The chief executive Stephen Elop Macromedia will join the Adobe, served as the President of mobile business.

Although Adobe and Macromedia’s powerful combination will realize many designers dream Dreamweaver, Flash, Photoshop three between the software with seamless, make stylist work tend to be simple and rapid and efficiency. But for Macromedia’s lovers, Macromedia after getting married of future is still they of the most attention. This one involving “acquisition Macromedia will affect the development of the product,” “product name if there is a change”, “Macromedia products in the combined situation”.

Jim Guerard said, in the release of the Studio 8 two three months ago, Adobe also released a new creative software combination to the latest version, Adobe and Macromedia the two companies in the new product is released on all follow the same cycle-18 to 24 months. Macromedia in the future of product development, the cycle and route will not because of merger and produce substantial changes. According to introducing, Studio 8 simplified Chinese and simplified Chinese products is expected to separate October in China officially listed, and Flash Basic 8 simplified Chinese also in the October synchronous supply. As to explore new trends, science and technology and trade share information MAX2005 theme of the conference was in November in Hong Kong will be held on time.

Adobe also said “will keep and carry forward the Macromedia original important product line”, but will replace all the trademark Adobe name. As for each separate the development trend of the products, the need to wait until after the merger to be sure. Bruce Chizen said, once the merger, PDF and Flash will blossom everywhere, our feelers will more than Microsoft. Adobe still emphasize “Flash platform will become the new company a development centre of gravity”.

In addition, Bruce Chizen also point out that the two companies m&a motive is to develop a new business and market, the combined company may take measures cost reduction, this means that the two companies’ some products may be give up. The personage inside course of study thinks, in graphics, is in the lead of the Adobe Photoshop and Illustrator may replace the Macromedia Fireworks and Freehand, and in Web design, Macromedia excellent DreamWeaver may replace the Adobe GoLive.

In two companies on the web site of the FAQ section, also have software developers to talk about “Adobe the merger of the Macromedia, the Director must be Freehand and there is no escape from fate. However, I have recently or by back to the Director, because it integrates JavaScript”. Seems to matter is not a simple may take up with that simple, and the technological advantages integration is necessarily going to be faced with Adobe part of the problem.

“The marriage would make them the coordination between the program more perfect, and thus be able to bring convenience for consumers and user… so this also be brought to us a good!” Lynda. One of the founders of the com website Bruce ha wen said.

“Before the end of the year will have a results. This dramatic combination will bring to design what kind of surprise, quite value looking forward to!” “Merger dramatic, often become reports focus, but to succeed eventually is not much. ‘marriage’ happiness or not remains to be time to test. People, in this or that wedding eve to comment in succession.

Microsoft chairman and chief software architect Bill Gates in San Francisco “quiet” to give us a surprise, Microsoft rolled out Windows Live and Office Live. This means that Microsoft two star product Windows and Office tap into online service market, this is five years Microsoft Internet strategy of the biggest change.

Microsoft online services into are due to Google and yahoo competitor pressure forced to reform, thus self subversion? Back to the existing or Windows and Office product differentiation, to satisfy the consumer of differentiated demand, and thereby more grow your own power?

Deal with Google and yahoo and other rivals

It is reported, Windows Live through www.live.com website to users will provide free E-mail, web logs, instant messaging services, and Office Live will include MSN instant messaging, email, and other functions.

To this, actually, some people think that Google and other competitor behavior prompted the Microsoft take this strategy shift.

Indeed, in the online advertising market rapid development today, as the operating system Microsoft dominates but not from the rapid development of the market for the interests of the how much, on the contrary, it is Google and yahoo rivals such as thanks to the rapid development of online advertising market, and the constant development and expansion.

And in such as Google rival expands the development at the same time, Google and other companies based on the Internet started to launch a series of such as Google Earth, Gmail, Google Talk of free service, as well as Writely. Com text editing service, Numsum. Com form editing service, Flickr. Com pictures management service, the differentiation from Microsoft Windows and Office users buy, and damages the main profit source Microsoft. Most important, Google the number one enemy of Microsoft are growing in Numbers, the most likely come out with new operating system against Microsoft’s Windows operating system, thus become the era of network new operating system overlords.

So all of Microsoft’s business model has had a huge impact. Like Salesforce. Com chief executive Marc Benioff said: “Google, yahoo and Salesforce has to Microsoft launched a fierce attack, Microsoft have to remake himself, or have no other choice. And competitors, Microsoft in the development and launch of new service on speed has fallen.” So this time Microsoft Windows Live and initiative launched Office Live, provide free Windows and Office basic function service,

On one hand, can be a very good deal with Google and yahoo competitor the pressure of competition, after all of Microsoft’s Windows and Office to the basic function of your competitors provide the services,

On the other hand, can expand Microsoft’s advertising revenue, as Microsoft chief technical long Ray-o ’shea (Ray Ozzie) said: “” seamless” is the key to Microsoft Live strategy. With software that is “the concept of” service promotion, we have the opportunity to promote the company through the network advertising revenue growth. The Internet is a platform, our goal is to provide our customers a whole service platform.”

Product differentiation

According to Microsoft rolled out Windows Live and Office Live plan shows, Microsoft will put the MSN departments for what we are familiar with many of the products to integration, called Windows Live into the new brand. The move will integrate when Microsoft actually information service, instead of the new email service Hotmail, network security, material (data) storage and other functions, and the function in all can get online.

Microsoft will launch three levels of service, the first is the advertising support of free services; The second is to provide more features low subscription fee; The third is the price is higher, and includes all of the senior service function.

It shows that Microsoft’s Windows Live and Office Live, not completely free service, just free services to provide the necessary service, this part of the losses will be the advertising to make up. And more functions will pay.

This means that Microsoft has not completely change the Windows and Office software by selling to the profit business model, just the through the launched by advertising in support of the free version to crack down on competitors, and senior version is still want to charge.

In general is that to the existing Windows and Office product differentiation, to satisfy the consumer of differentiated demand. The advertising support of free version won’t replace the existing Microsoft Windows and Office products, but its complement it.

This is Microsoft’s incompetent, although launch Windows Live and Office Live may also influence Microsoft Windows and Office products sales, its Live. Com with Microsoft MSN portal may differentiation advertising revenues. But if allow competitors to grow stronger, the Microsoft more risk,

So their Windows Live launch and Office Live can curb competition develop and grow, and can also provide more services through the advanced version of Microsoft Windows and Office to sustain the development of the empire.

To know that Microsoft is always with strong finishes, not to know this time with the new Internet age, whether Microsoft can create splendid future.

In help nokia launched Windows Phone after mobile phones, Microsoft and sends force, they out today that invitation on nov. 7, New York held a “backstage” conference, Andy Lees and Joe Belfiore WP7 and other major responsibility for product per capita present and said the meeting is not only discuss Windows Phone, but will give the user a unique experience.

Microsoft Wednesday morning in auburn held a toastmasters club, at the company’s Microsoft show a new research achievements, this study showed that when the user to buy the product is difficult to choice, the offer users’ friends than professional personage to provide advice more influential, however, when the user needs technology help will be more inclined to choose professional rather than friends.

This research shows that in the social network users of life is today, we continue to expand his “friends” circle also become increasingly important.

Microsoft will be employees Stephen willy (Steven Weitz) this interactive conference in Seattle made the following statement:

“Microsoft’s research shows that, although when we need online technical support, we tend to turn to professionals, but when we buy products, we tend to find our good friends, to listen to their advice. This situation to a large degree is as we often don’t know what should I believe who, at the same time they also not sure exactly who are professionals. Find a by spectrum professionals is not an easy thing. And we look for a friend to provide information, often can ask some service providers of related questions, such as how to find good doctors or lawyers, etc. But interestingly, most of the friends are not ask about with the hotel or resort relevant information.”

Microsoft’s the study showed that, despite the modern science and technology have become more mature, but when the user in the face of various the complex problems, they still tend to choose friends to help.

the famous American finance website MarketWatch columnist Teresa ze · bo le Wendy (Therese Poletti) articles on Monday, said Microsoft last week in silicon valley in the United States, opened a new retail stores, for reference in retail business in apple’s success. The following is the article content abstract: if imitation is the pure taffy said that Microsoft continues to compliment the apple. Microsoft in a large shopping Moore’s first retail store silicon valley, is the company to copy apple retail business in the success of the most shameless example. Microsoft in silicon Valley in the retail and even distance apple Santa Clara Valley Fair of the most prosperous shopping center only one arrow distance.

In the opening last Thursday, after the silicon valley in the Microsoft retail stores and on Friday afternoon thronged, but apple retail store is not far from the line up the long dragon, stood waiting to enter apple retail customers.

Microsoft in the dotcom bubble heyday into the retail market, but bad luck soon to follow. Microsoft was Metreon shopping center in San Francisco, opened a large retailers, but two years later and the closure. At the time of the retail by Microsoft and SONY joint open.

Issued in October 2009 Windows 7 operating system that day, Microsoft in the United States a scottsdale, Arizona, opened first retail stores. Located in the Valley Fair shopping center retail is Microsoft’s 14 of retail stores, the company is located in California the fifth retail outlets.

But curious person may be asked, since many computer are usually have the Windows operating system installed in advance, and to be able to update the Internet to do, Microsoft why the need to open retail? Microsoft retail stores and apple retail store layout decoration similar, with bright glass exterior wall for the shop, the store products according to the function different decoration in primary colors long wooden table, to consumer show a series of products. Children can learn how to use Xbox Kinect video game system, or sit in a chair play Microsoft Surface tablet computer.

Microsoft retail stores sell products include psu on Xbox 360 Kinect game machines, body feeling peripherals, Windows Phone smart phones and various PC and tablet computer, one of the most popular Kinect is body feeling peripherals. The store also set up many product experience area, including touch desktop Surface, Kinect game area and PC game area. But Microsoft did not provide consumers with too many retail discounts.

Microsoft in 2009 hired wal-mart executives before David potter (David Porter), as the vice President of retail business. Potter says Microsoft in apple retail stores BangBian shall open retail stores, he and I don’t feel shy.

Microsoft’s new retail store a feature, it is the wall was riddled with LCD monitor, they can be used to display products. In addition to apple retail stores and as clean, bright besides, Microsoft retail stores have more color, different from apple retail clerk’s unified blue T-shirt, Microsoft employees dressed in blue, retail red, yellow, green and other colorful T-shirt. In addition, Microsoft retail stores have a “Answer Desk”, and apple popular “Genius Bar”, the consumer can from here to set safety assessment, and get help remove the computer virus, spyware and malicious software.

It is not clear plans offer more for Microsoft retail how much capital. The last time and analysts in a conference call, Microsoft into the topic of retail stores at no one mentioned. In the apple retail stores and get direct income because at the same time, Microsoft retail has a large number of hardware partners development product, can say, more like a Microsoft retail store image experience.

Apple in the latest report to the securities and exchange commission report, said the company plans in fiscal 2012 in retail business investment in about 900 million us dollars. In a quarter, apple retail store revenue has reached 3.6 billion us dollars. At present, the apple has had 357 retail outlets.

Microsoft may hope that through retail to increase the clumsy enterprise image. The latest Microsoft some commercial advertising, all belong to the company the typical marketing activities, eventually to failed. Whether Microsoft retail to change its hope that through the image of the vulgar, attract to apple users are interested in the consumer? But these can attract consumer shaping their own retail store image, or whether consumers will consider purchasing real Microsoft retail goods, is still a problem worth pondering.

Generally speaking, the new type of hardware products are from hardware manufacturers leaked intentionally or unintentionally public material, but through Microsoft’s a document, we see the Intel, AMD has not been released yet of the entry level processor. This document contains according to Microsoft Get Genuine Academic Genuine promotion project, buy Windows 7 introductory edition/family foundation edition need OEM hardware specifications, including a list of never heard of the Atom, Celeron, APU processor.

In view of the document is only announced last month, involves the new model processor should also be released soon, of course, only for OEM market is more likely.

Atom aspects is very much the new faces: Atom N2600 / N2800 will be released by the end, a new generation of Internet this processor, this we already know; Atom N2650 / N2850 no accident should be above two paragraphs of small amplitude upgrade edition, perhaps is the core of the GPU strengthened; Atom D2550 / D2750 similar, is published Atom D2500 / D2700 upgrade edition; Atom N2100 / N2150 is almost certain to be more low frequency, power consumption and more low cheap model.

Have 2 Celeron desktop type: Celeron G550 / G560. According to the specifications of the model has been published, they are the main frequency ascent to 2.6/2.7 GHz, or dual core, 2 MB level 3 cache, HD Graphics Graphics core.

In the APU listed E-310 x, E-330. The former never guess, the latter it looks like between E-300 / E-350 between, 1.4-1.5 GHz appearance.

Commission officials said they are consulting Microsoft rivals opinion, to check whether Microsoft abide by the European commission in the antitrust ruling set last year.

The European commission on Friday listened to Microsoft rivals opinions, and then will be based on the results of the survey to decide whether further punishment. The amount of the maximum penalty could reach 5% of the business turnover every day. In march of last year because Microsoft abused its Windows operating system of monopoly position, be fined up to record $497 million.

Microsoft insisted that he kept the eu decision process. Microsoft spokesman dirk del martino said: “we promise full compliance with the European Union’s ruling, and with the European commission will this goal constructively. As we progress, the European commission process from the industry to seek feedback is very be necessary.”

The European Union’s spokesman Jonathan said, the commission has not decided to Microsoft antitrust penalty if measures keep satisfactory. A major problem is deleted Media Player Windows name. And has rejected Microsoft puts forward name, say there is not attractive and affect sales. Todd says: “all decisions in the eu market research to end after.” Forced Microsoft Windows from the removing of the built-in Media Player Media Player’s ruling, is seen as a blow a measure of the Microsoft monopoly. Earlier, Microsoft has the United States by the department of justice has brought the similar charges. In 2002, Microsoft reached a settlement with the U.S. department of justice, and finally only that Microsoft agreed to users of Microsoft’s media player hidden and set other players as the default player.